Apache Pier

Apache Pier is one of the most iconic and well-loved fishing piers on the Grand Strand. Known for being the longest wooden pier on the East Coast, it stretches far out over the Atlantic Ocean, offering visitors a classic coastal experience steeped in both tradition and fun. Whether you're here to fish, stroll, listen to live music, or just take in the panoramic ocean views, Apache Pier delivers a vibrant yet laid-back seaside atmosphere.

The pier draws anglers of all skill levels who come hoping to reel in species like flounder, Spanish mackerel, spot, and king mackerel, depending on the season. A well-stocked bait and tackle shop at the entrance provides everything you need for a successful day of fishing, including rentals and local advice. Even for non-fishers, the pier is a destination in its own right. The wide wooden planks and sturdy railings make it accessible and inviting for families, couples, and solo travelers alike who simply want to take a relaxing walk above the waves.

Apache Pier also has a lively entertainment scene, especially during the summer months. Live music and dancing are common features, often taking place at the oceanfront arcade and covered stage area. This gives the pier a fun, festive energy in the evenings, perfect for making memories during your beach vacation.

Adjacent to the pier is a small oceanfront restaurant where visitors can enjoy seafood and drinks with a sea breeze, as well as convenient beach access and nearby camping and lodging. Whether you're here for fishing, entertainment, or the unbeatable views of the Atlantic, Apache Pier stands out as a must-visit landmark in North Myrtle Beach, offering a true taste of South Carolina’s coastal culture.